MY

RESUME

Demonstrated professional with experience in generating revenue, design and execute marketing initiatives and ensuring prompt, quality service to multiple accounts.  Diligent and responsive employee.

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Experience

Marketing Manager, Town and Country Resort

06/15 to 2/17

Direct and support the execution of marketing communication for all aspects of the business. Develop and manage strategic campaigns that communicate product offerings, packages and promotions to achieve revenue goals and grow market share. Identify and present an integrated marketing strategy inclusive of advertising, social mediums, PR, special events, website, SEO, partnerships, sponsorships and programming. Assist in the development of collateral assets. Participates and contributes to the planning and yearly calendar promotions.

 

Director of eCommerce, Pacifica Host Hotels

08/13 to 5/15

Responsible for the creation and execution of property specific e commerce marketing programs for the Pacifica Host Hotels portfolio. Supports the overall development of E-Commerce marketing activities for all Pacifica Host hotels. Analyze and develop strategies to maximize profitability through sales and revenue channels.

 

Account Manager, Jacob Tyler Creative Group

09/12 to 8/13

Coordinated execution of website development, brand identity and creative needs. Handled all external/client facing matters and internal agency support. Worked with Account, Creative, Technical, Strategy, and Production teams to develop and maintain project schedules, provide project status, review client feedback and satisfy deliverables.

 

Marketing Manager, Sycuan Golf & Tennis Resort

09/10 to 8/12

Maintained and facilitated marketing efforts for the resort. Primary contact for all print and advertising needs. Prepared annual budget and responsible for monthly reconciliation.  Prepared and up kept social media strategy. Conducted weekly Marketing Committee meetings.

Technical Skills

  • Social Media Platforms

  • Experience in SEO/SEM                   

  • Managed Property CRM                                    

  • Proficient in MS Office and Windows OS               

  • Knowledgeable of HTML / CSS

  • Google Analytics


Education

Bachelors of Science, Hospitality & Tourism Management
Emphasis in Hotel Operations

San Diego State University, San Diego, CA (Graduated May 2005)
Classes: Property Management, Legal and Policy Issues, Business Management, Marketing Venture and Entrepreneurial Management

 

Associates of Science, Business Management

Southwestern College, Chula Vista, CA (Graduated May 2002)
Classes:  Business Communications, Accounting, Business Law, Economics